Privacy policy

Biografie takes privacy protection very seriously and we set the highest standards
in this regard. We value the trust you place in us. Please read this document
regarding our privacy policy.

Please Note: Our privacy policy is subject to change time to time without notice. To
make sure you are aware of the changes, please review this policy periodically.
Also, this privacy statement does not apply to our business partners, affiliates or
other third parties. Please review the privacy statements of the other parties with
whom you may interact.

WHAT USER INFORMATION DOES BIOGRAFIE COLLECT?

Your contact details such as customer name, email address, urbanladder.com
account password, phone number, and shipping address.

Your transaction or banking details such as credit card number, cardholder name,
expiration date and CVV or other information as required for internet banking or
other payment instruments is not held by Urbanladder.com but is held by our
Payment Gateway partner (PayU). Our payment gateway partner is "VeriSign
Secured" and "PCI-Compliant" which ensure the highest standards of safety and
security for your information.

Your previous orders and transactions including the product and pricing details,
the date of purchase, transaction information, payment history, etc.
Information from optional online surveys on our or third-party sites (posted by
urbanladder.com) which may include demographic information (like gender, age,
income) as well as product and service preferences of users.

Your session log information on our site which includes your navigation within the
site, source of traffic, IP address (from which we can approximately determine user
location), browser type, browser language, operating system, date and time of
request etc.

Cookies: A cookie is a piece of data stored by a website within a browser that
enables the browser to remember information specific to a given user such as
clicking particular buttons, logging in, or having read certain pages on our site.
All leading Internet companies such as Amazon, Yahoo, Google, and Facebook use
cookies. You can set your browser to notify you when you are sent a cookie, and
you can decide whether or not to accept it.

Third-party sign-in information shared on our website such as Facebook, Twitter,
Pinterest sign-in information
Email communication by any user or customer directly with urbanladder.com
such as product enquiry, order, and transaction-related information, disputes or
complaints etc.

Note: User-generated content on the site shared by users via reviews, blogs,
online chat or instant messages, discussion boards, forums, user testimonials
etc. are not considered as personal information and is not subject to the terms of
this privacy policy.

HOW DOES BIOGRAFIE UTILIZE USER INFORMATION?

We only collect user or customer information as required to conduct our business
and to enable us to provide the best services to our users and customers. We do not
sell or rent this information to third parties.

User or customer information (as defined above) will be used as described below:

User and customer information will be sharable with our subsidiaries, affiliates
and partners which are also involved in delivering the service to you as a customer
in your buying process. We will also need to share some or all of your information
as governed in the case of acquisitions by or mergers with other business entities.

We use some of the user and customer information defined above to understand
customer behavior and thus offer better and more relevant experiences to you.

We use certain information in an aggregated form across users to compile
statistical and demographical profiles for our business and marketing activities.

We use this information to inform you about offers and deals, new launches,
information about products you have purchased, order and shipping status, as well
as other promotional and informational content. We will provide you the option to
opt out of such services.

Cookies would be used to provide a customized experience to our users such as
identifying recently viewed items (of interest to the user) as well as
implementing wish list and cart features.

We use session logs and traffic flow information to understand how users are
interacting with our site and to make improvements. This will also be used by us
to understand and analyze customer preferences, buying patterns, and behavior
at an aggregate level.

We use IP address, traffic sources, user navigation across the site, browser and
OS information etc. to measure overall site performance in terms of the number of
users, user engagement, time spent by users on the site, etc.

We will need to use user or customer information in case required in aspects
such as legal disputes or other legal processes; comply with any statutory or
regulatory requirement; troubleshoot problems; detect and protect against error,
fraud and other criminal or illegal activity; collect fees owed; enforce our terms
and conditions; prevent abuse of our services; prevent violation of the rights of
third parties, other users or the general public